Launch and Market Your Podcast Like a Pro With John Corcoran

John Corcoran is a recovering attorney, an author, and a former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and run his boutique law firm in the San Francisco Bay Area, catering to small business owners and entrepreneurs. Since 2012, John has been the host of the Smart Business Revolution Podcast, where he has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, including Peter Diamandis, Adam Grant, Gary Vaynerchuk, and Marie Forleo. John is also the Co-founder of Rise25, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners. They help their clients generate ROI through their done-for-you podcast service. In this episode… Many aspiring podcasters hesitate to launch, held back by fear of visibility, pressure to make a strong debut, and uncertainty around marketing and distribution. These challenges can make the process unnecessarily complex. But is launching a successful podcast really that complicated? John Corcoran, a podcasting expert and entrepreneur, shares practical strategies to move past these barriers and take action. John emphasizes that perfectionism often delays progress, and instead recommends launching with multiple episodes to build early momentum. He highlights the importance of tapping into existing networks, maintaining consistent publishing, and using platforms like LinkedIn and email to generate visibility. John also underscores the value of repurposing content into formats like clips, newsletters, and long-form assets to maximize reach. Tune in to this episode of the Smart Business Revolution Podcast as Chad Franzen interviews John Corcoran, Co-founder of Rise25, about overcoming podcast launch fears and simplifying the path to getting started. John also explores content repurposing, multichannel distribution, and leveraging podcast guesting to accelerate growth.