Launching a Product with the Help of Influencers - Don Hutcheson

Don Hutcheson, lifelong entrepreneur, inventor, author, coach, and host of "Discover Your Talent Podcast," shares the role that his network and podcast play in the success of his product launches. Don Hutcheson's Journey Don's entrepreneurship story started decades ago when his friend presented him with an idea for a magazine, which is still in circulation. Now, as the host of "Discover Your Talent," he connects with hundreds of influencers, and inspires thousands of people eager to pursue their true passion. Your influencer marketing story During our conversation, Don reveals: How to transition into a new category or industry. His criteria to select guests for his show. The system he uses to stay in touch with his influencer connections. How he leverages his podcast to develop and launch new programs. The important role that his podcast guests have played and continue to play during the launch of his programs. One Thing You're Most Excited About Don is excited about a new project called the Talent Team, a platform where his audience digs deeper into their inner talents and learns from selected experts. Resources and Tools Mentioned Don's Book: Don't Waste Your Talent: The 8 Critical Steps to Discovering What You Do Best The Go-Giver by Bob Burg and John Mann The Power of Now: A Guide to Spiritual Enlightenment by Eckhart Tolle What Should I Do with My Life?: The True Story of People Who Answered the Ultimate Question by Po Bronson More About Don Hutcheson Don Hutcheson is a lifelong entrepreneur, inventor, author and coach. He hosts the podcast: "Discover Your Talent—Do What You Love," three days a week, which he created to help you find your true talents and use them to build a career of success, satisfaction and freedom. He's never had a "boss" and has created 6 innovative companies in advertising, publishing, coaching and career planning—and now on the Internet—over the last 40 years. Discover Your Talent Podcast Discover Your Talent Podcast Facebook Page Don Hutcheson on Twitter Don Hutcheson on LinkedIn