Launching the Fastest Growing DTC Beverage Brand with Aaron Nosbisch of Brez

Aaron Nosbisch is founder of BRĒZ which creates microdosed cannabis & mushrooms in a can. During this episode Aaron shared his journey launching one of the fastest growing DTC beverage brands. We dove into topics including:launch strategies using organic UGC amplified by paid adswhy every brand should advertise on Metanavigating regulations in a new categoryDTC vs retail expansionnew product developmentAnd lots more!Brands and products mentioned in this episode include:What Doesn’t Kill Us by Scott CarneyBrass MonkeyBlue CubeNomad SaunaAlmost Heaven SaunaApple storeBrezZero to One by Peter Thiel