Launching with a Challenge vs. Webinar, and my FB Pop-Up Group Popcorn Strategy (Part 4 of 7 of Launch & Chill: The Summer Series) [Ep. 58]

Need clarity? Book a free 20-minute Biz Breakthru Call.   Webinar or challenge?   In this episode, I’m sharing why I went with a 3-day challenge for my $60K launch (and why I’d do it again).   You’ll learn: ✨ The pros & cons of each launch style ✨ How to keep people engaged start to finish ✨ My FB pop-up group “popcorn strategy” that boosts connection & conversions   xo, Masha   💞 Let's connect: Instagram | LinkedIn   📌 Re: Tech: Since Facebook updated their API, and you can no longer stream into groups using third party apps like BeLive, I now host my Challenges on Zoom, and then upload the replay to the pop-up FB Group.