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Laura Alber, CEO, Williams-Sonoma (Code Commerce 2017) episode artwork

EPISODE · Sep 19, 2017 · 43 MIN

Laura Alber, CEO, Williams-Sonoma (Code Commerce 2017)

from Recode Replay · host Recode

Williams-Sonoma CEO Laura Alber talks with Recode's Jason Del Rey and Kara Swisher about how the retailer is going beyond the retail store. Alber says most purchases are made on an emotional basis, so it's still vital for retailers to connect with their customers, whether that means making better predictions about what people want to buy or flipping the script and sending an adviser to visit customers' homes. Alber also talks about how WIlliams-Sonoma-owned Pottery Barn is working with Google on an augmented reality experience for decorating one's house. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Episode metadata supplied by the publisher feed · Published Sep 19, 2017

What this episode covers

Williams-Sonoma CEO Laura Alber talks with Recode's Jason Del Rey and Kara Swisher about how the retailer is going beyond the retail store. Alber says most purchases are made on an emotional basis, so it's still vital for retailers to connect with their customers, whether that means making better predictions about what people want to buy or flipping the script and sending an adviser to visit customers' homes. Alber also talks about how WIlliams-Sonoma-owned Pottery Barn is working with Google on an augmented reality experience for decorating one's house. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Laura Alber, CEO, Williams-Sonoma (Code Commerce 2017)

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Frequently Asked Questions

How long is this episode of Recode Replay?

This episode is 43 minutes long.

When was this Recode Replay episode published?

This episode was published on September 19, 2017.

What is this episode about?

Williams-Sonoma CEO Laura Alber talks with Recode's Jason Del Rey and Kara Swisher about how the retailer is going beyond the retail store. Alber says most purchases are made on an emotional basis, so it's still vital for retailers to connect with...

Can I download this Recode Replay episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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