Laura Kornhauser, Co-Founder and CEO at Stratyfy: $10 Million Raised to Power the Future of Financial Inclusion

Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Laura Kornhauser, CEO and Co-Founder of Stratyfy, a predictive analytics and decision management solutions provider that has raised $10 Million in funding. Here are the most interesting points from our conversation: Laura's Journey to Founding Stratify: Laura shares her transition from a decade-long career at JPMorgan Chase to entrepreneurship, influenced by her engineering background and a personal mission driven by her family's entrepreneurial spirit. Inspiration from Literature: Laura discusses how "To Kill a Mockingbird" and "Oh, The Places You'll Go!" have significantly impacted her outlook as an entrepreneur, emphasizing lessons on societal issues and the entrepreneurial journey. Stratify's Mission: Stratyfy is focused on enabling financial institutions to better understand customer risk through advanced analytics, aiming to improve financial inclusion by addressing structural biases within the financial system. Early Challenges and Breakthroughs: Laura recounts the initial difficulty in convincing risk-averse financial institutions to adopt Stratyfy's innovative technology and the persistence required to secure their first customers. Rapid Growth and Team Expansion: Over the past year, Stratyfy has seen a 400% increase in its customer base and nearly doubled its team size, testament to the company's impactful mission and innovative technology. The Importance of Mission Alignment and Problem-Solving in Talent Attraction: Laura attributes Stratyfy's success in attracting top-tier talent to a shared commitment to their mission of financial inclusion and the opportunity to solve complex, meaningful problems.