Laura Roeder - Bootstrapping a $4 million company in 4 years with no sales reps

In today’s episode, I'm speaking with Laura Roeder, the founder and CEO of MeetEdgar. MeetEdgar helps professionals and small businesses manage their content and promote it on social media. Laura founded MeetEdgar in 2014. In less than 4 years, they’ve grown to over $4 million in annual recurring revenue, all while being fully remote, and bootstrapped, which is absolutely incredible. We dive into a lot of different topics, including how she grew to $100k MRR in less than 12 months, her bootstrapping story, marketing tips, challenges of managing a remote team, tips on churn, and much much more. I had a great time chatting with Laura, and I think you’ll get a ton of value from this episode. I hope you enjoy! Visit meetedgar.com to learn more. Music by sifer2424