Lauren Bercarich: Building a Digital Ministry Team for Massive Engagement | Church3.0

How do you transition from a broadcast news career to leading one of the most innovative digital church departments in the country? In this episode, Lauren Bercarich shares her journey of building a unified digital team at Liquid Church and the strategic shifts required to prioritize digital ministry in a post-pandemic world.Lauren Bercarich discusses the vital importance of breaking down organizational silos and why "leading up" to senior leadership is the key to unlocking digital growth. You’ll learn how Liquid Church integrated their app, website, and pastoral care to create a seamless hybrid experience that has facilitated over 1.7 million prayers.What You’ll Learn:📈 Organizational Strategy: How Lauren Bercarich restructured IT and communications to create a unified digital products team.🤝 Leadership Alignment: The secret to "leading up" and building trust with senior leaders like Tim Lucas.📱 Digital Engagement: Why Liquid Church prioritizes digital prayer and scripture engagement over mere viewership metrics.⛪ Hybrid Assimilation: How to build a "Digital Front Door" that leads to physical church community and leadership pipelines.⚖️ Work-Life Integration: Honest insights on balancing high-level ministry leadership with the calling of being a parent.🔗 Learn more about Apollos: https://apollos.com/church-growth🔗 Connect with Lauren: https://www.linkedin.com/in/laurenbercarich/Subscribe for more church leadership insights, digital ministry strategies, and faith + technology conversations.