LAZY Dealer Hides Behind Franchise Laws - But I WON!

from The Price Isn’t Right: Car Negotiations w/ Delivrd · host Delivrd

I'm negotiating a 2026 Hyundai Palisade Hybrid Calligraphy for a client in Ohio. The target is $3,000 off. Some dealers in this market are still trying to sell above sticker. Others are hiding behind limited inventory as an excuse not to move. Watch as I call dealership after dealership until one finally does the right thing. But this video isn't just about one deal, It's about why getting a fair price on a car is harder than it should be. Franchise laws protect dealers from real competition. When a middleman doesn't have to earn your business, they won't.

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This episode was published on April 7, 2026.

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