LCF24 Fashion Business School Postgraduate Season: Women and Inclusivity

Ginerva Calo, MA Strategic Fashion Marketing graduate and Ena Udemba, MA Fashion Design Management graduate, discuss inclusivity of women in the fashion industry with Hannah Middleton, Knowledge Exchange Lead for the Fashion Business School. What we choose to wear as women, shapes our self-expression and identity, yet often women are restricted by fashion brands in their wardrobe choices. Join us in discussing the role of sizing, brand activism and femvertising in fostering brand equity and female empowerment among female consumers.