LDN 306 – Driving Environmental Sustainability

Many moons ago, I caught one of Bill Hicks' last performances in London before his untimely death at the age of 32. Bill's stage persona was that of a tough-talking misanthrope, and he often talked about the impact of human beings on the environment. Indeed, he referred to our species as a virus with shoes. So here I am, years later, with children and wondering about the kind of world I'll leave them in when I'm gone. I know our consumption is killing the environment, but I feel powerless to do anything about it. Anyway, I'm into digital - so how can digital solutions empower me to reduce the footprint I leave behind and foster hope for my kids' future? On this episode of LDN, I'm joined by Jason Barrett. Jason is the founder of Mondra, which is a platform that allows food producers to monitor, improve and communicate the environmental impact of their products, so that we can make informed decisions about what we buy.