勒布朗·詹姆斯的商业帝国|身体，名气，头脑，和行动力铸就的10亿美元身家

《勒布朗·詹姆斯的商业帝国》讲述了詹姆斯从篮球明星到商业大亨的惊人转变，揭开了詹姆斯10亿美元身家背后的运作秘密。不同于詹姆斯的其他传记，这本书从广告代言、创建公司、股权运作等商业角度，系统分析了詹姆斯如何将自己的运动生涯、公众形象设计与财富经营紧密结合，开创出前所未有的自我增值方式，并开辟出成功的商业管理模式。

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勒布朗·詹姆斯的商业帝国|身体，名气，头脑，和行动力铸就的10亿美元身家

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