Lead Generation That Works: Here's What You Must Do Now | #290

Lead generation isn’t just a marketing buzzword; lead gen is the heartbeat of your business. And here’s wisdom you need most right now: if you say you can’t, you must.In this episode of Simplify Podcasting, I’m joined by my hunka-hunka Bill Rogers to break down what real life lead generation that works looks like. Forget cold algorithms, funnels, and AI scripts. We must build authentic relationships, show up in the right rooms, and create connections that close the trust gap and lead to conversion.We dive into:The #1 principle of lead generation: proximity is powerWhy conversations - not cold clicks - create clientsThe danger of hiding behind AI and losing your voiceHow to become memorable, referable, and profitable in any roomThe $12,000 investment we made in lead gen and what it taught usThe surprising connection between arena football and your ideal clientsHere’s the big takeaway: people hire people. If you want to monetize your podcast, grow your business, and stand out in a saturated market, you can’t just rely on automation, you must invest in showing up, speaking up, and connecting with real people.Ready to simplify your podcast and turn it into a lead-generating asset? Book a Power Hour with me: coachjenrogers.com/powerhoursAnd if you’re ready to scale faster IN THE RIGHT PODCAST ROOM, join the waitlist for Virtual Podcast School Pro: coachjenrogers.com/proBecause lead generation that works doesn’t come from robots. it comes from you.Subscribe to my new show, The Substack Podcast Studio!There's too much revenue on the line to podcast small.Book a complimentary consult (serious investors only).☎️ thevirtualpodcastschool.com/consultJump in with Jen for 1:1 Private coaching https://thevirtualpodcastschool.com/podcastcoachingIf you're not monetized, you need the Podcast Health Checkup to see what’s not working, what’s missing, and what’s holding your growth back.Not Sure Why Your Podcast Isn’t Growing?Grab the free guide to identify the most common blockers to listener loyalty and conversion.   📌thevirtualpodcastschool.com/guides📌Recommends (affiliate) 🎯buzzsprout 🎯descript 🎯podmatch📞Ask me your Question or Get Featured! Ask Jen AnythingBe anxious for nothing; but in everything by prayer and supplication...