Leaders Series: Ken Segall, Author of ‘Insanely Simple -The Obsession That Drives Apple’s Success’

from Financial Post Executive Podcast · host jorichardson

Ken Segall is the author of 'Insanely Simple - The Obsession That Drives Apple's Success'. Ken worked closely with Steve Jobs for many years and understands the minds of Steve and Apple. Ken readily shares great inside stories, and expounds on Apple's drive for simplicity.

Episode metadata supplied by the publisher feed · Published Jul 9, 2012

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Leaders Series: Ken Segall, Author of ‘Insanely Simple -The Obsession That Drives Apple’s Success’

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