Leading at the Top: Women, Revenue & Real Influence with Penny Orme

What can women in sales do to manage a successful career progression?Today our guest is Penny Orme, a leader with over 30 years of experience in B2B software companies. Now, she supports B2B tech companies through advising and consulting. During the episode, Penny emphasizes why it’s important to champion women to be successful in sales, and shares tips on how women can utilize their unique characteristics to reach senior levels of leadership.Topics discussed in this episode include:- How sales led Penny into a career in B2B leadership.- How the tech industry is relatively recession proof and why that matters to Penny. - What sales is really all about and why this makes it somewhat AI-proof too.- What it takes to build trust and show up as a true leader.- The book Penny co-authored and what the mission of it is.- Why it’s important to champion for more women in the B2B tech space.- The reasons we don’t see enough women in sales senior management.- The unique capabilities women bring to sales and leadership roles.- How the power of empathy is underestimated in sales.- The types of people drawn to a CRO role and what you need to succeed in it.- Key differences between a mentor, a champion, and a sponsor.- How male allies can show up as champions and support women in sales.- The best way of creating the support network you need to become a CRO.- Tips for moving up in sales successfully and when to simply ask for what you want.- The most critical trait for women stepping into sales leadership today.Penny on LinkedIn: https://uk.linkedin.com/in/penny-orme-0a61053 Melissa Di Donato on LinkedIn: https://uk.linkedin.com/in/penny-orme-0a61053 Join the Sales Revolution community: https://female-leader.com/sales-revolution