EPISODE · Jan 30, 2026 · 44 MIN
Leading the Brokerage Game: Joe Killinger on Scaling Commercial Real Estate
from Business Leaders of America Podcast · host Dylan Bloyed
If wealth preservation, passive income, or precious metals have ever been on your radar, this link is a great place to start: https://7kmetals.com/blpodcast Welcome to another episode of the Business Leaders of America Podcast. In this episode, we hear from Joe Killinger, a real estate entrepreneur, investor, and partner at Commercial Brokers International, managing partner at Pono Asset Management, and active contributor to Icon Capital Advisors. With over 30 years of experience in residential and commercial real estate and more than 6,500 assets sold or marketed, totaling nearly $1 billion, Joe brings unmatched expertise in building businesses, scaling operations, and helping others succeed in the industry. We talk about what first drew him to real estate, how he grew three companies past $5 million in revenue, strategies for building repeat and referral business, and what motivates him to mentor the next generation of real estate professionals. Whether you’re a real estate investor, agent, or entrepreneur, this episode is packed with actionable insights and strategies for growing your business and navigating today’s market. Notable Awards and Recognitions • 30+ years of real estate experience across residential and commercial sectors, including roles as agent, investor, syndicator, founder, and operator. • Personally responsible for the sale and/or marketing of over 6,500 real estate assets, with closed transactions totaling nearly $1 billion nationwide. • Partner at Commercial Brokers International, a national commercial real estate brokerage focused on client‑first service and collaborative industry practices. • Built and scaled three real estate companies to over $5 million in revenue within their first 18 months, demonstrating rapid growth and strategic business development. • Creator of JoeKillinger.co and a YouTube channel dedicated to real estate education, helping agents, investors, and entrepreneurs grow their careers and businesses. How to connect with Joe Killinger • https://www.joekillinger.co/ • https://www.youtube.com/c/JoeKillinger • https://www.linkedin.com/in/joe-killinger-9247763b/ • https://www.instagram.com/joekillinger/?hl=en • https://www.facebook.com/joe.killinger.5 • https://x.com/JoeKillinger • https://www.cbicommercial.com/ Show Notes [1:42] Joe shares what first drew him to the real estate industry and how his journey began. [7:48] The key lessons he’s learned from scaling three real estate companies past $5 million in revenue and how he applies those growth strategies across his investment portfolio. [9:57] How he and his team stayed positive and motivated while facing rejection. [14:04] Joe addresses whether you really need millions to get started in real estate and how new investors can take their first step with the right guidance. [21:54] Strategies for building trust and loyalty with clients to drive repeat and referral business. [26:32] What it takes to build and manage a high-volume sales engine while maintaining quality of service. [31:30] How to become an affiliate in the commercial real estate affiliate network and what the requirements are. [40:43] Joe shares what motivates him to give back through mentoring and guiding others. [42:46] Where listeners can connect with Joe, learn more about his companies, and follow his work. Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
If wealth preservation, passive income, or precious metals have ever been on your radar, this link is a great place to start: https://7kmetals.com/blpodcast Welcome to another episode of the Business Leaders of America Podcast. In this episode, we hear from Joe Killinger, a real estate entrepreneur, investor, and partner at Commercial Brokers International, managing partner at Pono Asset Management, and active contributor to Icon Capital Advisors. With over 30 years of experience in residential and commercial real estate and more than 6,500 assets sold or marketed, totaling nearly $1 billion, Joe brings unmatched expertise in building businesses, scaling operations, and helping others succeed in the industry. We talk about what first drew him to real estate, how he grew three companies past $5 million in revenue, strategies for building repeat and referral business, and what motivates him to mentor the next generation of real estate professionals. Whether you’re a real estate investor, agent, or entrepreneur, this episode is packed with actionable insights and strategies for growing your business and navigating today’s market. Notable Awards and Recognitions • 30+ years of real estate experience across residential and commercial sectors, including roles as agent, investor, syndicator, founder, and operator. • Personally responsible for the sale and/or marketing of over 6,500 real estate assets, with closed transactions totaling nearly $1 billion nationwide. • Partner at Commercial Brokers International, a national commercial real estate brokerage focused on client‑first service and collaborative industry practices. • Built and scaled three real estate companies to over $5 million in revenue within their first 18 months, demonstrating rapid growth and strategic business development. • Creator of JoeKillinger.co and a YouTube channel dedicated to real estate education, helping agents, investors, and entrepreneurs grow their careers and businesses. How to connect with Joe Killinger • https://www.joekillinger.co/ • https://www.youtube.com/c/JoeKillinger • https://www.linkedin.com/in/joe-killinger-9247763b/ • https://www.instagram.com/joekillinger/?hl=en • https://www.facebook.com/joe.killinger.5 • https://x.com/JoeKillinger • https://www.cbicommercial.com/ Show Notes [1:42] Joe shares what first drew him to the real estate industry and how his journey began. [7:48] The key lessons he’s learned from scaling three real estate companies past $5 million in revenue and how he applies those growth strategies across his investment portfolio. [9:57] How he and his team stayed positive and motivated while facing rejection. [14:04] Joe addresses whether you really need millions to get started in real estate and how new investors can take their first step with the right guidance. [21:54] Strategies for building trust and loyalty with clients to drive repeat and referral business. [26:32] What it takes to build and manage a high-volume sales engine while maintaining quality of service. [31:30] How to become an affiliate in the commercial real estate affiliate network and what the requirements are. [40:43] Joe shares what motivates him to give back through mentoring and guiding others. [42:46] Where listeners can connect with Joe, learn more about his companies, and follow his work. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Leading the Brokerage Game: Joe Killinger on Scaling Commercial Real Estate
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