How Leading With Grit and Heart is a Winning Strategy in the Trades with Jonno McCartney

In a trade world that rewards toughness, leading with kindness sounds soft. Jonno’s built a business that proves it’s a competitive advantage.Jonno McCartney is the Director of Prolink Trade Group. He leads with grit and heart in equal measure, building purpose-driven communities and putting people first — and it’s worked.In this conversation, we get into:• How kindness drives results in the trades• How to empower people instead of holding all the control• How tips for how to start a trade business• The benefits of building a community for businessChapters:0:00 Meet Jonno McCartney1:20 How to Lead from Values Instead of Fear2:22 Defining Success to Drive Team Performance 5:58 How to Lead from the Front7:04 Empathy is Your Strongest Leadership Skill8:51 Redefining Mistakes for Learning11:10 Finding Belonging in Work and Life15:20 Tips for Starting Your Own Trade Business18:16 Kindness is a Business Strategy20:49 Create Time for Yourself as a Leader21:40 The Benefit of Doing Hard Things25:02 Lead Yourself with Accountability27:19 Wrap UpFollow Tradies Who Lead on Instagram, Facebook, YouTube or TikTok for more from the Tradies Who Lead community.  Tradies Who Lead is powered by Blue Leader. If you're looking for support in building leadership skills within your team, reach out here. Or download our free eBook: 5 Things Every Tradie Needs to Know About LeadershipIf you want to connect with Jonno, you can reach him at @jonnomccartney on Instagram or at his website www.prolinktradegroup.com.au