Leading with Value and Increase Revenue in Customer Success with Madelyn DePrey

Learn more about our show sponsor CSM RevUP Academy: https://thecustomersuccesspro.com/revupBeing a Customer Success Pro is no easy job, but this podcast will help. Remember that Customer Success is not a destination, but a journey and I am here to help you on your journey.In this episode of the Customer Success Pro Podcast, host Anika Zubair speaks with Madelyn DePrey, VP of Customer Success at Aircall. Together, they dive into how leading with value can contribute to customer and revenue growth, the integration of sales strategies in customer success, and the importance of continuous learning. Madelyn also shares her journey from hospitality to customer success and how she navigates her role as VP of Customer Success at Aircall.Timestamps:00:00 Introduction 01:11 Welcome Madelyn 03:21 Madelyn's Journey to Customer Success 06:32 Aircall's Customer Success Strategy 09:12 Leading with Value in Customer Success 12:56 CSMs and Revenue Responsibilities 20:09 Training and Sales Tactics for CSMs 23:07 Top of the Funnel in Customer Success 28:31 Advice for CSMs Embracing Revenue Targets 31:08 Quick Fire QuestionsConnect with Anika:LinkedInYouTubeTikTokWebsite: thecustomersuccesspro.comCoaching with Anika: CSM RevUP AcademyConnect with Madelyn DePrey:LinkedInAs Global VP of Customer Success for Aircall, Madelyn manages a sizable revenue-generating team with a focus on driving adoption, advocacy and growth across a largely SMB customer base. Throughout her tenure at Aircall, Madelyn has been instrumental in developing a segmented end to end customer journey, leveraging a combination of product-led engagement, automation and human touch. Prior to her time in tech, most of her career has been spent in hospitality, from her first job playing Spongebob at a Nickelodeon theme park, to hotel management, to building customer success from scratch at a B2B hotel tech company, Madelyn is passionate about all things customer relations!Music by AudioCoffee: https://www.audiocoffee.net/Grab our FREE resources here: https://thecustomersuccesspro.com/resources Want to be our next podcast guest? Apply here: https://www.thecustomersuccesspro.com/podcast-guest Book Anika as a speaker at your next team event: https://www.thecustomersuccesspro.com/team-event