Leapfrogging Ahead: How African Businesses Are Redefining Success | S.2 E 13

Building Better Businesses: Lucy Muigai on Africa’s B Corp Movement" Join host Samuele Tini in an inspiring conversation with Lucy Muigai, CEO of B Lab Africa, as they delve into why Africa is uniquely positioned to lead a global movement of sustainable, purpose-driven business. Lucy shares her journey from finance to leading the African B Corp movement, highlighting how businesses across the continent are combining profit with purpose. We discuss the groundbreaking changes to the global B Corp standards and what these mean specifically for African enterprises aiming for sustainable impact. You’ll gain powerful insights into: Why African businesses should adopt the B Corp model now more than ever. Practical examples of successful African B Corps driving environmental and social change. How local sourcing, stakeholder governance, and robust sustainability metrics can transform your business for the better. If you're passionate about the role of businesses in building a resilient, equitable, and prosperous Africa, don’t miss this transformative episode!