EPISODE · Sep 10, 2021 · 45 MIN
Learn to Hit Grand Slams Selling B2B
from Merchant Sales Podcast · host Merchant Sales Podcast
B2B is a HUGE market opportunity, but if you're selling just on price, "your hitting singles, not grand slams," says Roger McNamara, President, Guide2Interchange. Discover how Guide2Interchange trains agents to be power hitters selling B2B. Plus, James has a tip for grabbing a merchant's attention when cold calling, and Patti reports on potentially ominous stirrings in Washington.
What this episode covers
B2B is a HUGE market opportunity, but if you're selling just on price, "your hitting singles, not grand slams," says Roger McNamara, President, Guide2Interchange. Discover how Guide2Interchange trains agents to be power hitters selling B2B. Plus, James has a tip for grabbing a merchant's attention when cold calling, and Patti reports on potentially ominous stirrings in Washington.
NOW PLAYING
Learn to Hit Grand Slams Selling B2B
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Jan 2, 2026 ·47m
Dec 21, 2025 ·46m