LeBron James and the Phillies Share a Business Problem

from Bloomberg Business of Sports · host Bloomberg

Scott Soshnick, Eben Novy-Williams and Michael Barr discuss a host of issues related to the business of sports, including a pair of trademark battles: one involving the Phillie Phanatic, and one involving NBA star LeBron James. The creators of the original Philadelphia Phillies mascot are trying to reclaim ownership of it through a little-used legal provision. A Maryland-based non profit is suing James over his commercial use of the phrase "I am more than an athlete." Also talked about is the latest regarding planning for the 2020 Tokyo Olympics, which are starting to confront the possibility that the coronavirus interferes with the Summer games. And also touched on is the ongoing National Football League labor agreements, with the entire union membership set to vote on a 10-year deal already approved by owners.Hosts: Scott Soshnick, Eben Novy-Williams and Michael BarrProducer: Tim HerroTo contact the reporters on this story:Scott Soshnick in New York at [email protected];Eben Novy-Williams in New York at [email protected];Michael Barr in New York at [email protected] contact the editor responsible for this story:Scott Soshnick at [email protected] omnystudio.com/listener for privacy information.

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This episode is 13 minutes long.

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This episode was published on February 26, 2020.

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