Legacy brands, generative AI and the future of creativity: Campaign Convene episode artwork

EPISODE · Mar 1, 2024 · 1H

Legacy brands, generative AI and the future of creativity: Campaign Convene

from Campaign Chemistry · host Alison Weissbrot, Brandon Doerrer, Jessica Heygate, Bailey Calfee

At Convene: Creativity Converged, hosted by Campaign US on Tuesday, February 27 in New York City, leading and up-and-coming marketers, creatives and industry professionals gathered to listen to thought-provoking discussions on how the industry is adapting as technology collides with creativity. Attendees also got hands-on experience using generative AI tools to build a brand in a day and pitch it to a panel of experts.This episode includes clips from the day, coupled with exclusive interviews with our speakers and expert analysis from the Campaign US editorial team.Listen and subscribe to Campaign Chemistry wherever you get your podcasts. campaignlive.com Music - Take you Out by Lucid Tides, courtesy of Triple Scoop.  What we know about advertising, you should know about advertising. Start your 1-month FREE trial to Campaign US.   Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Marketers and agency leaders are bracing for the wave of transformation that AI will bring to their jobs in the next few years.

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Legacy brands, generative AI and the future of creativity: Campaign Convene

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