Legend of Slime review - User Acquisition, Creatives, Ad monetisation, Game design deep dive (#61)

This is no BS gaming podcast 2.5 gamers session #61. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let's not take it too seriously. Panelists: ⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠r, ⁠⁠⁠⁠⁠⁠⁠Matej Lančarič⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠Felix Braberg⁠⁠⁠⁠⁠⁠⁠ Youtube: https://youtu.be/1qY6jZVSOeQ Agenda 00:00 intro 00:57 Thank you very much for your support! 01:27 Imitation is the best form of flattery 01:40 You can't copy fun 01:52 Agenda of this session 02:26 Matej's ego is not out of the control 03:17 Legend of Slime revenue split 03:30 Jakub challenges Felix for leadership of the ads movement 03:54 Matej makes assumptions about the revenue split 04:30 Million-dollar questions: Why push players to watch 500 ads? Not answered! 05:09 Jack, the legend of Slime, talks about the game 06:35 Ad monetisation intro 07:35 Why is this game doing so well in Asia? 07:59 Waifu game design Puritans denying ads 10:19 The heart of the ads 11:17 30+ ad placements 12:20 Million-dollar questions: Why push players to watch 500 ads? Answered! 13:55 Jakub cheats all the time 14:08 11 ad partners! 15:06 How much money are they earning on ads? 17:40 600-900k a day on ads? :-O 18:42 User Acquisition Intro 19:20 Thank you, Game Refinery, for providing insights! 20:00 Felix's job is done 21:07 Top geos 21:38 Competitors? 22:37 Matej is not a friend with Mariana Trench 25:30 UA channel mix 26:40 Let's look at the Applovin Legend of Slime playable 28:04 TOP 3 UA channels 28:50 Deep Creative review 34:23 No AI UGC 36:36 Interesting User Acquisition tidbits 38:15 Maven Matej UA rating 40:40 Kudos to Luna 41:35 Expressing a disappointment in the UA 43:00 UA could be so much better 43:32 One gamer and two noobs 45:00 Tell me the edge, it's no bullshit 45:16 My name is Felix, and I disapprove of this message 45:51 The evolution of Idle games 47:22 GACHAPOOOOOL Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it! Hit the Subscribe button on Youtube, Spotify, and Apple! Please share feedback and comments - [email protected] If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej Lancaric New article: ⁠⁠⁠⁠⁠https://lancaric.me/8-must-have-before-post-idfa-soft-launch