EPISODE · Aug 28, 2025 · 5 MIN
Lenovo Work Reborn: Prioritizing Persona-Driven Innovation with Sander Geerkens
from Lenovo Work Reborn Podcast · host Lenovo
In this episode, Sander Geerkens, of Proximus NXT, discusses why many organizations remain stuck in workplace transformation planning. He emphasizes the importance of viewing the workplace as more than just a commodity and highlights the critical role of persona-based innovation and personalization in driving meaningful change. Sander shares how partners like Proximus help companies overcome challenges by delivering tailored support and focusing on what truly adds value—whether through innovation, AI, or specialized training. 🔮 📍 Download your copy of Work Reborn at: https://www.lenovo.com/us/en/solutions/digital-workplace/work-reborn/workplace-transformation/ 🎧 Tune in and subscribe to our Work Reborn Podcast Series to hear more from thought leaders on how they are tackling workplace transformation
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In this episode, Sander Geerkens, of Proximus NXT, discusses why many organizations remain stuck in workplace transformation planning. He emphasizes the importance of viewing the workplace as more than just a commodity and highlights the critical role of persona-based innovation and personalization in driving meaningful change. Sander shares how partners like Proximus help companies overcome challenges by delivering tailored support and focusing on what truly adds value—whether through innova...
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Lenovo Work Reborn: Prioritizing Persona-Driven Innovation with Sander Geerkens
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