Lessons from a Green Beret on How to Do a SWOT Analysis of Your Practice with Brett Rutherford

Business lessons can be learned from surprising places. This week Gary interviews his friend Brett Rutherford, a retired "Green Beret" on what he learned in his military career and his education to build a successful financial services company. In this interview, Gary and Brett discuss; The specifics of how to do a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, the importance of conducting an internal and external SWOT analysis, and a host of other topics. Listen Now!