Let's get honest with Sophie Hurley of Honest Wolf

Blue Shed Diary - PGG Wrightson's podcast for Farmers and Growers - hit the road for Mystery Creek to interview the movers and shakers of Fieldays. Taking Fieldays, rural New Zealand, fashionistas, and soon the world by storm are the team of Honest Wolf. Sophie and Sam Hurley of Papanui Estate started Honest Wolf, using the wool from their farm, to find a fashionable and cool product using Wool. For our very first video interview, Blue Shed Diary host Milton Munro sat down with Sophie to talk about Honest Wolf, the value of wool, and the reinvigoration of New Zealand's greatest natural fibre. She joins the conversation now.