Let's Talk Business #662 - Duurzaamheid en creativiteit i...

What this episode covers

We zien ze overal, gebruiken ze dagelijks, maar staan er nauwelijks bij stil: relatiegeschenken en promotionele producten. Van een simpele balpen met opdruk tot luxe maatwerk sportkleding; bedrijven zetten deze middelen in om hun merk te versterken. Maar hoe zorg je ervoor dat promotionele producten echt impact maken en niet zomaar in een lade verdwijnen? Ron Lemmens ging in gesprek met Jelle Bouma mede-eigenaar van Reprotex, expert in relatiegeschenken en promotioneel textiel. In een tijd waarin marketing steeds digitaler wordt, blijven fysieke producten een krachtig middel om een merk tastbaar te maken. Maar wat werkt écht en hoe combineer je creativiteit met duurzaamheid? Jelle vertelde hoe Reprotex bedrijven helpt bij het kiezen van de juiste promotionele producten. Van bedrukte golfballen tot volledig gepersonaliseerde werkkleding. Ook dook Ron met zijn gast in het ondernemerschap achter Reprotex. Jelle runt het bedrijf samen met Jasper Deneken sinds 2012. Hoe zorg je voor een succesvolle samenwerking en groei in een concurrerende markt? In het radioprogramma Let’s Talk Business gaat het uiteraard over de business, maar vooral ook over de persoonlijke visie en de ambities van de hoofdgast. Er wordt teruggeblikt, vooruitgekeken en er worden persoonlijke ervaringen gedeeld. Wat ging er goed, wat zijn leerpunten en hoe ziet de business er over vijf jaar uit. Dit alles in een één uur durend radioprogramma, met lekkere muziek en onder de enthousiaste (bege)leiding van presentatoren Martine Hauwert, Fabienne de Vries, Ron Lemmens, Folkert Tempelman en Robert Denneman. Voor internationaal opererende bedrijven is er ook Let's Talk Business International. Deze uitzendingen zijn Engels- of anderstalig. Ken je zelf ondernemende mensen die je graag in de uitzending zou willen horen? Laat het ons weten via [email protected] of tweet het via @newbusradionl. Let's Talk Business hoor je elke werkdag tussen 10:00 en 11:00 uur op New Business Radio. Let’s Talk Business wordt mede mogelijk gemaakt door Baaz.nl.

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How long is this episode of New Business Radio?

This episode is 41 minutes long.

When was this New Business Radio episode published?

This episode was published on March 5, 2025.

What is this episode about?

We zien ze overal, gebruiken ze dagelijks, maar staan er nauwelijks bij stil: relatiegeschenken en promotionele producten. Van een simpele balpen met opdruk tot luxe maatwerk sportkleding; bedrijven zetten deze middelen in om hun merk te versterken....

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