Let's Talk Club Management Ep. 15 - All About Membership

It’s hard to separate effective communication from successful membership experiences. That truth is explored in both of our interviews this month – albeit in very different ways. First, we are joined by Amber Read, Assistant General Manager at the University Club of Chicago. Amber shares with us a pet project of hers: collecting pictures of interesting (and funny) signs in clubs. We explore what these signs mean from a communications perspective and laugh about some of the more ridiculous ones she’s seen. Then, we chatted with Kimberly Clark Warren, CCM, General Manager and Melissa Chuhran, Membership Director at Saucon Valley Country Club. Kimberly and Melissa detail Saucon Valley’s winning Idea Fair entry: New Member Follow-Up – a year-long process that creates multiple connection points between club staff and new members. And finally, don’t miss the important news and announcements from your CMAA team! As always, you can find us on iTunes, too, so please be sure to rate, review, and subscribe so you don't miss an episode!