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Leuchttürme oder Erste unter Gleichen? episode artwork

EPISODE · Jun 17, 2024 · 8 MIN

Leuchttürme oder Erste unter Gleichen?

from Social CEO · host Dr. Kerstin Hoffmann

Jedes Unternehmen braucht eine Corporate-Influencer-Strategie. Jetzt. Jede Corporate-Influencer- Strategie braucht aktive Social CEOs. Warum geht es nicht ohne Chief Corporate Influencer? Warum sollte sich der Blick zuerst nach innen und dann nach außen richten? Und warum geht es um viel mehr als um Marketing? Diese Episode ist ein Plädoyer für eine integrierte Sicht auf alle Markenbotschafterinnen und Markenbotschafter aus allen Unternehmensbereichen und -ebenen. 

What this episode covers

Jedes Unternehmen braucht eine Corporate-Influencer-Strategie. Jetzt. Jede Corporate-Influencer- Strategie braucht aktive Social CEOs. Warum geht es nicht ohne Chief Corporate Influencer? Warum sollte sich der Blick zuerst nach innen und dann nach außen richten? Und warum geht es um viel mehr als um Marketing? Diese Episode ist ein Plädoyer für eine integrierte Sicht auf alle Markenbotschafterinnen und Markenbotschafter aus allen Unternehmensbereichen und -ebenen.

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Frequently Asked Questions

How long is this episode of Social CEO?

This episode is 8 minutes long.

When was this Social CEO episode published?

This episode was published on June 17, 2024.

What is this episode about?

Jedes Unternehmen braucht eine Corporate-Influencer-Strategie. Jetzt. Jede Corporate-Influencer- Strategie braucht aktive Social CEOs. Warum geht es nicht ohne Chief Corporate Influencer? Warum sollte sich der Blick zuerst nach innen und dann nach...

Can I download this Social CEO episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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