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Leveraging Thought Leadership | Becky Robinson | 221

Episode 221 of the Leveraging Thought Leadership podcast, hosted by Thought Leadership Leverage, titled "Leveraging Thought Leadership | Becky Robinson | 221" was published on May 14, 2020 and runs 22 minutes.

May 14, 2020 ·22m · Leveraging Thought Leadership

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Today's guest is Becky Robinson, the Found, and CEO of Weaving Influence, a company that helps authors and Thought Leaders build online influence. Becky gives us tips on looking at the bigger picture when focusing your social media to promote a book. How you can leverage the larger platforms of people in your network, and why you should be giving your book away for free!

Three Key Takeaways:

  • How to measure the success of a Thought Leader's book.
  • Why you might expect larger sales of a Thought Leadership book in year 2 than year 1.
  • Why you should focus on a single platform for your Thought Leadership.
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