Leveraging Thought Leadership | Jeffrey Hayzlett | 144

There are lots of tools we can use to build up our communities, but once you have them following you how do you engage them? Our guest Jeffery Hayzeltt, is Chairman of the "C-Suite Network", author of "Hero Factor" and "Mirror Test" as well as Prime Time TV host of "C-Suite with Jeffrey Hayzlett". Jeffery shares why your engagement needs to come from your content, how you can make yourself more appealing as a speaker, and what marketing techniques you should avoid and some tools you might want to try! Jeffery has a lot of valuable information on the C-Suite, but if you hope to work with them we have three questions you should answer first.