Leveraging Thought Leadership | Nora Super | 260

Today's guest is Nora Super, the Executive Director at Milken Institute, a nonprofit, nonpartisan think tank that helps people build meaningful lives. She is also the Executive Director of the Alliance to Improve Dementia Care at the Milken Institute.

Nora explains the power of Convening Authority and how it helps in thought leadership to make high-level changes to global problems. We chat about the need to get the right people in the room and how to get others to understand the importance of your issue.

We also discuss the creation of the Alliance to Improve Dementia Care, the white paper that started it, and the types of members that are included to create a community through a shared passion to find clarity around the mission and purpose.

Three Key Takeaways:

• Thought leaders need to get the right people in the room to find the right solutions.
• A topic might be important to you, but unless your thought leadership makes it important to others it will fall on deaf ears.
• If your thought leadership duplicates work that is already being done it might be best to join forces with them to elevate the conversation.