Leveraging Thought Leadership | Rita McGrath | 168

Being a woman in the Thought Leader space can introduce unique challenges that can be difficult to navigate.  Can being part of a minority group also present unique opportunities? Our guest Rita McGrath is the best selling author of Seeing Around Corners, a sought out speaker, a professor at Columbia Business School and leader for innovation and growth in times of uncertainty. Rita joins us for an insightful conversation around being a female author and speaker.  She shares her personal experience co-authoring and avoiding getting stuck in the role of women's leadership when her knowledge and content works corporate leaders regardless of gender. If you don't want to get mislabeled you'll need a clear brand.  Check out our tips for building a solid personal brand.