Leveraging Uncertainty for Marketing Success

Today, we are joined by Maggie Jackson, award-winning author and journalist known for her visionary writings on social trends, particularly technology’s impact on humanity. Her new book Uncertain: The Wisdom and Wonder of Being Unsure has been nominated for a National Book Award and is a selection of the Next Big Idea Club curated by Malcolm Gladwell, Susan Cain, Dan Pink, and Adam Grant. Jackson's recent lead New York Times opinion piece on uncertainty and well-being drew a quarter-million views.In this episode, we explore how to navigate uncertainty and what Maggie suggests you do to experience the positive effects of uncertainty in your own life and digital marketing career.This episode is for you if you’re curious about the following:You feel overwhelmed or stuck by how to deal with the uncertainty of SEO and digital marketing and would like tactics to deal with uncertainty and overwhelm.You want to present yourself and your strategies confidently, even if the data is uncertain about future outcomes.You want to learn more about how uncertainty can help you become a more creative and curious marketer.ResourcesFind on episode webpage.Send us Fan MailHere's how you can support this podcast if you’re enjoying the episodes and finding them useful:You can send me a donation at buymeacoffee.com/DMVpodcast. Any and all levels of donations are appreciated and will help offset the cost of producing the podcast. You should also subscribe to our email list so that you don't miss any news about the show or new episodes. Get 15% off when you sign up today for PodUp or PodAllies with code [DigitalMarketingVictories15]!Support the showLeave FeedbackYour feedback matters to us! Please take a few minutes to share your thoughts on the podcast and how we can improve it.👉 Leave feedbackGet In TouchTweet us at @dmvictoriesEmail us at [email protected] you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast.Thank you for supporting our podcast!