LFH Throwback: Amy Swift

We’ve got lots of new things coming for 2022, but before we get into that I wanted to take a look back at our early episodes and rerelease my top 10  picks for the month of December.  To be clear, picking my favorite episodes is like picking my favorite child—it’s impossible--so I based my decision on 3 criteria, 1) interviews of women who overcame something outside of the regular struggle of running a business,  2) a unique industry the guest disrupted and 3) guests that were just as much as teachers as storytellers.  I hope you enjoy these episodes and please be sure to follow us on Instagram where we will be rolling out our big news throughout December. I want to keep you, our podcast family, in the loop.  Amy Swift is a brand strategist and copywriter and has made it her business to help brands unpack their messaging and find their secret sauce. Amy has also been cultivating community and conversation around female entrepreneurship long before it was popular. First, through Ladies Who Launched and later through her own platform called Smarty.  While working hard to grow Smarty and continuing her work as a brand strategist, Amy decided that her family needed to change they transplanted from Santa Monica to Manchester by the Sea to slow down but life had other plans. Amy became severely ill and surviving became the only goal. During Amy's time of healing, she was able to step back and redefine how she wanted to structure her life and work. The wisdom that emerged from that season of life is evident in our conversation.  Amy's insight and advice is a breath of fresh air in the midst of the booming conversations surrounding female entrepreneurship. She surprises us with advice not to follow our passion, but rather to pay attention to what interests us. I included this interview with Amy because I think her words will find a home with so many of us who were looking to reset.  Enjoy the show with Amy! Please follow us at @libertyforher on Instagram--that's where we hang out the most. And please rate and review us—it helps to know if this podcast is inspiring and equipping you to launch and grow your ventures. Hosted on Acast. See acast.com/privacy for more information.