LFTB | Aline Albuquerque & Press Relations

What does a PR agency actually do for luxury and high-end brands?In this episode, Aline de Albuquerque Pereira, founder of The Solution UAE, breaks down the real mechanics of media relations. The part most people never see. From what makes a brand media-ready to why some pitches get ignored (and others get picked up instantly), she shares insider advice on how to build visibility the right way.We talk about:• The daily work behind press coverage (spoiler, it’s not just press releases)• The real impact of being featured in top-tier media• What entrepreneurs must have in place before reaching out to journalists• Common mistakes brands make when contacting the press• How to know if you’re ready to invest in PR, and how to prepareAline also shares some essential do’s and don’ts that could save your next pitch from ending up in the trash.🎧 Ready to rethink your PR strategy?Discover The COCOSPARK Method to make your brand press worthy (even if no one knows you yet):👉 www.cocospark.com/workwithus