Licensing in 2019: A Conversation with Maura Regan, President Licensing International Part 2

Richard and Chris continue the conversation with Maura Regan, president of Licensing International, talking about the state of the business, the power of character and more on the power of licensing as a profitable business strategy in 2019. Plus, how companies can work with the newly re-branded Licensing International to make the most of their licensing efforts.