Liderança e Empreendedorismo

Minha convidada tem mais de 25 anos de experiência em eventos, comunicação e marketing. Formada em Hotelaria pela Cesar Ritz-Switzerland, tem especializações em Stanford e Harvard University. Liderou por mais de 15 anos a unidade de eventos do Meio & Mensagem como diretora executiva. Hoje atua como Presidente da Momentum Brasil, uma agência Total Brand do Grupo IPG, com operação em mais de 30 países. Recentemente, ativou marcas globais nas Olimpíadas e na Copa do Mundo no Brasil. Lançou o prêmio Women to Watch no Brasil, que reconhece, anualmente, um grupo de grandes talentos femininos nos negócios. Assumiu a liderança no fomento e colaboração entre as lideranças femininas no mercado de negócios e comunicação e, mais recentemente, na discussão de maior presença de executivos da comunicação nos boards das empresas. Participa como Conselheira nos Boards da McCann World Group/Brasil, Momentum Global, McCann Women World Group, SXSW e Gerando Falcões.

What this episode covers

Minha convidada tem mais de 25 anos de experiência em eventos, comunicação e marketing. Formada em Hotelaria pela Cesar Ritz-Switzerland, tem especializações em Stanford e Harvard University. Liderou por mais de 15 anos a unidade de eventos do Meio and Mensagem como diretora executiva. Hoje atua como Presidente da Momentum Brasil, uma agência Total Brand do Grupo IPG, com operação em mais de 30 países. Recentemente, ativou marcas globais nas Olimpíadas e na Copa do Mundo no Brasil. Lançou o prêmio Women to Watch no Brasil, que reconhece, anualmente, um grupo de grandes talentos femininos nos negócios. Assumiu a liderança no fomento e colaboração entre as lideranças femininas no mercado de negócios e comunicação e, mais recentemente, na discussão de maior presença de executivos da comunicação nos boards das empresas. Participa como Conselheira nos Boards da McCann World Group/Brasil, Momentum Global, McCann Women World Group, SXSW e Gerando Falcões.

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This episode was published on August 19, 2020.

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