Life After MSNBC: Can Cable News Survive the AI Era?

Join Ben Dennis for a conversation with Jesse Rodriguez, Vice President of Editorial and Booking at MS NOW, examining how news organizations are adapting to changes in how audiences consume information—and how editorial decisions shape what viewers ultimately see.Rodriguez reflects on how his early newsroom experience in Miami informed his transition to network news, and how MS NOW is approaching coverage in a media environment increasingly influenced by digital platforms, social media, and algorithm-driven content. Ben and Jesse also discuss how audiences distinguish between traditional newscasts and more opinion-driven programming at a time when influencers and nontraditional sources often produce news-adjacent content.The conversation explores what these shifts mean for journalism, audience trust, and the evolving relationship between national networks and local reporting.