LIFTS Episode 60 - Personalized Health & Fitness: The Next Big Trend from the Connected Health & Fitness Summit

Welcome to the latest episode of L.I.F.T.S – your bite-sized dose of the Latest Industry Fitness Trends and Stories. Hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of SweatWorks attended Connected Health & Fitness Summit 2025 event in Los Angeles. Thank you to our sponsor, Flex (withflex.com) of these LIFTS episodes. Flex is the holistic solution for accepting HSA/FSA. They work with their partners to navigate the regulatory and compliance landscape. In part 1 of this podcast episode, Matthew and Mo interviewed: Eric Bormel, Director, Consumer Healthtech at Solomon Partners. Gavin Jennings, CEO at C.H.E.K Institute. Lauren Pufpaf, President and Co-founder at Feed Media Group + Jeff Yasuda, Founder and CEO. Natalie Barnes, VP of Product Management & Product Design at Zumba. In this episode, we dive into a wide range of topics, including: Shifts in the fitness tech industry, from inflated expectations to enlightenment. Challenges in the fitness industry (high failure rates, lack of personalization). Music's impact on wellness. Consumer preferences for music in fitness. Zumba's origin and evolution. Zumba's use of AI for data analysis and personalization. To learn more about the Connected Health & Fitness Summit, click here: https://connectedhealthandfitness.com ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at [email protected] for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it's published: https://www.youtube.com/user/EscapeFitness Shop gym equipment: https://escapefitness.com/shop View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) ====================================================== Facebook: https://www.facebook.com/Escapefitness Instagram: https://www.instagram.com/escapefitness Twitter: https://www.twitter.com/escapefitness LinkedIn: https://www.linkedin.com/company/escapefitness/ 0:00 Intro 1:48 Eric Bormel | Solomon Partners 14:07 Gavin Jennings | C.H.E.K Institute 28:19 Lauren Pufpaf & Jeff Yasuda | Feed fm 44:39 Natalie Barnes | Zumba