EPISODE · Nov 24, 2010 · 10 MIN
Lights, camera, action!
from Expert comment · host CambridgeJBS
Clips from The Godfather demonstrate diversification in a family business; Gladiator shows the implementation of a functional strategy; and Jerry Maguire illustrates the concept of values. However, films that bridge the gap between the business and corporate world and business ideas and concepts are a rare breed. Dr Hadida explains.
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