Lights, Camera, Profit: The Tech Entrepreneur's Guide to Powerful Video Marketing

Are you an entrepreneur struggling to create effective video content that doesn't diminish your brand? As a business owner, you know the power of video marketing, but creating high-quality, engaging videos can be a challenge. This episode welcomes Christopher Evans of PMI Digital to provide practical advice to help you overcome common video production pitfalls and create content that resonates with your audience In this episode, you'll learn: How to focus on the benefits, not just the features, when creating video content Strategies for getting honest feedback on your video ideas before investing time and resources Tips for incorporating video marketing into your fundraising efforts Listen to this episode now to discover proven techniques for producing impactful video content that elevates your brand and drives results. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.