Lil B Supreme, $255 Jordan 11's, Nike Losing Market Share to Adidas

Send us Fan MailAre Jordans dead? Discover why Adidas is gaining market share and how the Supreme resale market is shifting in 2026. Watch now!In this unfiltered episode of The 12 Hub Sneaker Podcast, the crew dives deep into the shifting landscape of street culture, athletic footwear, and digital media. The discussion balances casual pop-culture commentary—ranging from awkward Fourth of July barbecue encounters and local community dynamics to viral true crime cases like Nolan Wells—with hard-hitting industry analysis.The hosts break down the current financial performance of global sportswear giants, examining how Adidas continues to gain significant market share over Nike through high-profile international football campaigns, strategic collaborations like Bad Bunny, and real-time performance adjustments. Meanwhile, they evaluate the retail trajectory of recent retro footwear lines, testing the cultural cachet of upcoming drops like the Jordan 11 Space Jam and the controversial Nike SB Air Max 95 lines. From Supreme's evolving box logo nostalgia to independent podcasting moves, this session captures the exact state of modern hype.Time Stamps:00:00 The HBO Real Sex Awakening & Wakeup Count02:15 Sneaker Math: Doubling Up on the Supreme RØDECaster Mic04:10 Powder Coated Red Mic Arms & Spotting Fake Supreme Red05:40 The Larry David Cookout: Eating Sausages From the Side09:50 Drew’s Culinary Masterclass: The Chemical Herb Mistake11:50 The Nolan Wells Mississippi True Crime Mystery17:40 Secret Law Enforcement Agendas vs. Masked Commutes23:00 Nike SB Tennis Classic "Rassvet" Size Mistakes24:30 How Lil B & Soulja Boy Built the Internet Marketing Playbook27:15 New Balance Numeric 442: The Secret Skate Shoe Standout30:50 Kanye West's "Bully" Signed Vinyl & $15 Yeezy Grills39:10 USA Soccer Cooked by Belgium: A Chuck-E-Cheese Match41:20 The Universal Shift: Adidas Outperforming Nike In Real-Time42:30 Are Jordans Dead? The Space Jam 11 Extended Sizing Truth46:50 The Canceled 7-Eleven Dunk Lawsuit & Banned SB 95s52:10 Why People Are Actually Wearing Supreme Instead of Reselling55:30 The Blood, Semen, and Urine Supreme T-Shirt Incident59:30 Fired Hosts & Gambling Bets: The Underdog Gills Arena Drama1:05:00 European NBA Players Are Scumbags: The Wembanyama Critique1:13:00 The Ultimate Sneaker Con Debate: Air Force 1 vs. Shell Toes1:21:20 Shingles Vaccine Fevers & Black Skin Cancer Misconceptions1:26:00 Angel Reese vs. Caitlyn Clark: The WNBA Racial Divide Explained1:31:25 Target Exclusive Hip Hop Vinyl: Is Jay-Z a Sellout?1:35:00 Was Colin Kaepernick's NFL Protest Actually Effective?1:41:40 Staying out of Sundown Towns: The Black Driver App Guide1:43:50 Imran Potato Vans Collab & Paris Fashion Week Sneak Peeks1:46:10 Is Nike Selling Converse? The Rick Owens Adidas Jump1:54:00 The Nike SB Curse: Why Women-Led Collabs Brick2:14:00 Heads of State Reunion: Surviving a 20-Year Friendship Breakup2:18:50 Disavowing the Tape: Reviewing the Wildest Outro Content#SneakerCulture #NikeSB #AdidasHoops #SupremeResale #WNBADebates🎤 Subscribe for more real convos on culture, business, and current events.👍 Like, 💬 Comment, 🔔 Hit that bell – join the community!_________________________________________Instagram (Shaun): https://www.instagram.com/marblemarbsInstagram (Kari): https://www.instagram.com/hashavehad_shopInstagram (Drew): https://www.instagram.com/thedrus.shoes/Instagram (Mike Wavs): https://www.instagram.com/mikewavs/Instagram (Hugh): https://www.instagram.com/idothis4thegramAll Thing 12 Hub: https://linktr.ee/12hubpodcastWebsite: https://thetwelvehub.com/ Instagram (12 Hub Sneaker Podcast): https://www.instagram.com/the12hubsneakerpodcast/ TikTok (12 Hub Podcast): https://www.tiktok.com/@the12hubsneakerpodcastX (12 Hub Podcast): https://x.com/the12hubsneakerpodcastFacebook (12 Hub Podcast): https://www.facebook.com/the12hubpodcastSupport the show