LinkedIn Branding: Building Your Presence and Professional Brand

In episode 23, Dani Tan, a leadership and career coach, discusses LinkedIn branding and building a professional brand. She emphasizes the importance of community and role models in achieving career goals. Dani provides tips on how to create a compelling LinkedIn profile, including optimizing keywords, showcasing skills and achievements, and adding personality. She also advises on engaging with others on LinkedIn and creating a brand presence through posting and connecting with relevant pages and individuals. Dani highlights the importance of continuous improvement and evolution of one's LinkedIn profile and brand.Chapters00:00 Introduction and Importance of Community05:19 Crafting a Compelling LinkedIn Profile10:26 Optimizing Your LinkedIn Profile17:01 Engaging and Connecting on LinkedIn19:19 Creating a Brand Presence on LinkedIn22:24 Continuous Improvement of Your LinkedIn ProfileFor questions about coaching or to book me to speak, reach me at:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.danitan.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.linkedin.com/in/dani-tan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danitaniJoin my weekly newsletter Hosted on Acast. See acast.com/privacy for more information.