Liquor Store Owner by day - Ultra Marathon runner by night | ShedlifeNZ - Ep 12

What it's really like to be in the liquor game in NZ? Its not just expensive whiskey tastings theres ram raids, retail crime, and politics. Ash Parmar lets us in on what has been the reality of running multiple liquor stores on the ground and online. What's changing and how you keep ahead with ever changing pressures. Then we flip it. Ash isn't just a businessman, he's lost 17kg in the past year and has a 102km race in less than 3 weeks. We get into training, discipline, routines, temptation, and how to keep big goals going with the rest of life still happening. Ash also takes us back to the beginning, growing up in India and New Zealand, sharing the good times and some of the bad times and how it has shaped him into the man he is today. New episodes every week at 4pm Thursday. Follow @ShedlifeNZ for new clips every day and more interesting guests. Comment what your favourite story of the podcast was and who we should have on next.#Whiskey #Vodka #Gin #running #tasting #act #politics #nz #superliqour #eightPM