Lisa Baker of Mima Group Talks Inclusive Design, Business Growth, and the B Corp Journey episode artwork

EPISODE · Mar 28, 2025 · 21 MIN

Lisa Baker of Mima Group Talks Inclusive Design, Business Growth, and the B Corp Journey

from The Plucky Bamboo Podcast · host Chris Jones

Most sustainability businesses aren’t failing because of their mission. They’re failing because of the way they hire, build systems, and scale.Too often, leaders focus on short-term wins instead of designing a business that’s profitable, inclusive, and truly sustainable in the long run.That’s exactly what Lisa Baker, Head of Experience Design & Sustainability at Mima, helps companies get right. Through her work across sustainable business strategy, inclusive design, and impact-driven growth, she’s proving that the key to real success isn’t working harder - it’s working smarter.In this episode of The Plucky Bamboo Podcast, we dive into:💡 Why most sustainability initiatives fail (and how to fix them)🚀 How to scale without sacrificing sustainability or profitability⚡ The biggest mistakes leaders make when balancing impact & growth📢 The business case for inclusivity & why diverse teams drive better results🔑 What sustainability founders MUST prioritize to future-proof their businessMima has helped businesses to make spaces, services and products accessible and inclusive to all.Watch now to learn how to build a sustainability business that thrives - without burning out or plateauing!🔗 Connect with Lisa Baker: https://www.linkedin.com/in/lisa-baker-ab035615🔗 Learn more about Mima: https://mimagroup.com/📩 Or connect with me: https://www.linkedin.com/in/chrisg-jones/

Most sustainability businesses aren’t failing because of their mission. They’re failing because of the way they hire, build systems, and scale.Too often, leaders focus on short-term wins instead of designing a business that’s profitable, inclusive, and truly sustainable in the long run.That’s exactly what Lisa Baker, Head of Experience Design & Sustainability at Mima, helps companies get right. Through her work across sustainable business strategy, inclusive design, and impact-driven growth, she’s proving that the key to real success isn’t working harder - it’s working smarter.In this episode of The Plucky Bamboo Podcast, we dive into:💡 Why most sustainability initiatives fail (and how to fix them)🚀 How to scale without sacrificing sustainability or profitability⚡ The biggest mistakes leaders make when balancing impact & growth📢 The business case for inclusivity & why diverse teams drive better results🔑 What sustainability founders MUST prioritize to future-proof their businessMima has helped businesses to make spaces, services and products accessible and inclusive to all.Watch now to learn how to build a sustainability business that thrives - without burning out or plateauing!🔗 Connect with Lisa Baker: https://www.linkedin.com/in/lisa-baker-ab035615🔗 Learn more about Mima: https://mimagroup.com/📩 Or connect with me: https://www.linkedin.com/in/chrisg-jones/

NOW PLAYING

Lisa Baker of Mima Group Talks Inclusive Design, Business Growth, and the B Corp Journey

0:00 21:19

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Frequently Asked Questions

How long is this episode of The Plucky Bamboo Podcast?

This episode is 21 minutes long.

When was this The Plucky Bamboo Podcast episode published?

This episode was published on March 28, 2025.

What is this episode about?

Most sustainability businesses aren’t failing because of their mission. They’re failing because of the way they hire, build systems, and scale.Too often, leaders focus on short-term wins instead of designing a business that’s profitable, inclusive,...

Can I download this The Plucky Bamboo Podcast episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!