Lisa Messina - CSO - Visit Orlando

Lisa Messina is currently the Chief Sales Officer at Visit Orlando, where she oversees meeting & convention sales, travel industry partnerships, membership and supporting services. Her career spans more than three decades in the hospitality and meetings industry — including leadership roles at Las Vegas Convention & Visitors Authority and Caesars Entertainment. Lisa holds a Bachelor of Science in Hotel Administration from Cornell University. Known for her strategic leadership, she has been recognized among the most influential professionals in the meetings field and serves on key industry boards.