Lisa Messina - CSO - Visit Orlando - The Ad Podcast

What this episode covers

Lisa Messina is currently the Chief Sales Officer at Visit Orlando, where she oversees meeting & convention sales, travel industry partnerships, membership and supporting services. Her career spans more than three decades in the hospitality and meetings industry — including leadership roles at Las Vegas Convention & Visitors Authority and Caesars Entertainment. Lisa holds a Bachelor of Science in Hotel Administration from Cornell University. Known for her strategic leadership, she has been recognized among the most influential professionals in the meetings field and serves on key industry boards.

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Frequently Asked Questions

How long is this episode of The Ad Podcast?

This episode is 9 minutes long.

When was this The Ad Podcast episode published?

This episode was published on November 13, 2025.

What is this episode about?

Lisa Messina is currently the Chief Sales Officer at Visit Orlando, where she oversees meeting & convention sales, travel industry partnerships, membership and supporting services. Her career spans more than three decades in the hospitality and...

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