Listen to This Before You Start an Online Health Business episode artwork

EPISODE · Jul 24, 2025 · 13 MIN

Listen to This Before You Start an Online Health Business

from Power Moves - Marketing for Health Entrepreneurs with Lauren Powers · host Lauren Powers, Podcraft Alchemy

You’re not building a course, you’re building a company. And if you're serious about reaching people online, you need to think like a business owner from day one.After working with thousands of health entrepreneurs, I’ve seen the same pattern repeat itself; brilliant practitioners pouring energy into perfecting their program while avoiding the real work of visibility and marketing. Whether you’re a naturopath, coach, or MD, this is your call to get focused, build systems, and step into the role your business truly needs; a clear, confident marketer with a plan to grow.Key TakeawaysYou’re Building a Business That Deserves Strategy and Structure - Online programs require the same strategy, branding, and budget as any other business.Marketing Comes First - Your ability to attract, connect, and convert is more important than what’s inside your offer.You Are the Product - People don’t just buy what you do, they buy into who you are and how you show up.Visibility Is Non-Negotiable - From LinkedIn to live events, you need multiple lead sources working in the background.Build the Right Team and Tech Stack - Without systems and support, your vision can’t scale.Treat Gaps Like a Diagnosis - If marketing feels hard or unfamiliar, find the right guide to help you close the gap.Links & ResourcesDownload the FREE Power Moves PlaybookMarketing your health-focused practice shouldn’t feel overwhelming. The Power Moves Playbook is your free step-by-step guide to grow with clarity and confidence. Download it now at https://microsite.com/power-moves-playbook-download/Book A Free Strategy & Content CallLet’s take your marketing from bland to brilliant. Book a free strategy session with me and my team at https://microsite.com/ and create a content plan that drives results.

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