Live from SIAL Show in Toronto: Canada’s Post-Election Food Policy, Trade Barriers & Exports and guest Martin Lavoie, President & CEO of Groupe Export Agroalimentaire Québec episode artwork

EPISODE · May 1, 2025 · 59 MIN

Live from SIAL Show in Toronto: Canada’s Post-Election Food Policy, Trade Barriers & Exports and guest Martin Lavoie, President & CEO of Groupe Export Agroalimentaire Québec

from The Food Professor · host Martin Lavoie

n Season 5 of The Food Professor Podcast, Michael LeBlanc and Dr. Sylvain Charlebois take listeners inside the bustling SIAL Food Innovation Show in Toronto, bringing fresh insights on global food trends and the shifting dynamics of agri-food trade. The episode kicks off with their live reflections on the show floor, surrounded by global exhibitors from Brazil, Peru, Jamaica, and Italy. They note a growing demand for diverse flavors and ethnic cuisines, as well as a strategic pivot by companies to balance foodservice and retail sales post-pandemic.Sylvain highlights how COVID reshaped supply chains, pushing businesses to avoid overreliance on single sectors and prompting innovations that blur lines between restaurant and retail offerings. They discuss ongoing tariff challenges, food inflation stabilizing, and the complex impact of retaliatory tariffs on Canadian importers and exporters.Shifting gears, the duo analyze Canada’s post-election political landscape, unpacking what Mark Carney’s new government could mean for agri-food policy, carbon taxation, and Canada’s trade relationships with the U.S. and Mexico. They speculate about potential reforms to supply management and agri-stability programs, while exploring Western Canadian frustrations over political representation and federal agricultural policy.The second half features an exclusive interview with Martin Lavoie, President & CEO of Groupe Export Agroalimentaire Québec-Canada, Canada’s largest agri-food export association. Martin shares how his organization supports over 450 Quebec food exporters through trade shows, market intelligence, and export services. He explains how diversification strategies are evolving amid global tariff volatility, why intra-Canada trade holds untapped potential, and how government procurement could boost domestic food producers.Martin also addresses the challenges of breaking into international markets like Europe, where food economies remain hyper-local, while noting rising demand in Asia and Mexico. He underscores the importance of reducing interprovincial trade barriers to unlock growth and reveals the criteria behind Group Export’s annual Export Gala awards.Wrapping up, Michael and Sylvain reflect on Michael Medline’s upcoming retirement from Sobeys, discussing his leadership legacy and impact on the grocer’s national growth and industry advocacy. They also celebrate T&T’s continued U.S. expansion and the launch of Loblaws’ Maxi stores outside Quebec.Tune in for expert insights on the evolving agri-food export landscape, retail’s competitive shifts, and the policies shaping Canada’s food industry future. About UsDr. Sylvain Charlebois is a Visiting Professor in Food Policy and Distribution at McGill University and a Professor in Food Distribution and Policy in the Faculty of Management at Dalhousie University in Halifax. He is also the Senior Director of the Agri-food Analytics Lab, also located at Dalhousie University.Known as “The Food Professor”, his current research interest lies in the broad area of food distribution, security and safety. He is one of the world’s most cited scholars in food supply chain management, food value chains and traceability with over 775 published peer-reviewed journal articles. Dr. Charlebois is also an editor for the prestigious Trends in Food Science Technology journal. He co-hosts The Food Professor podcast, discussing issues in the food, foodservice, grocery and restaurant industries and which is the most listened Canadian management podcast in Canada. Every year since 2012, he has published the now highly anticipated Canadian Food Price Report, which provides an overview of food price trends for the coming year. Furthermore, his research has been featured in several newspapers and media groups, nationally as well as internationally. He has testified on several occasions before parliamentary committees on food policy-related issues as an expert witness. He has been asked to act as an advisor on food and agricultural policies in many Canadian provinces and other countries.With extensive experience collaborating with businesses, governments, and NGOs, Dr. Charlebois combines academic rigor with practical expertise, making him one of the most influential voices in the global agri-food landscape. His work continues to advance the understanding of food systems, fostering innovation and resilience in a rapidly evolving industry. In 2025, he received the prestigious Charles III medal recognizing his tremendous work in informing Canadians about food issues. Michael LeBlanc is a senior retail advisor, keynote speaker and media entrepreneur. Michael has delivered keynotes, hosted fire-side discussions hosted senior retail executive on-stage in 1:1 interviews worldwide. Michael produces and hosts a network of leading retail trade podcasts, including The Remarkable Retail Podcast, The Voice of Retail, The Food Professor, The FEED powered by Loblaw and the Global eCommerce Leaders podcast. He has been recognized by the National Retail Federation (NRF) as a global Top Retail Voice for 2025 and 2025, and continues to be a ReThink Retail Top Retail Expert for the fifth year in a row.

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In this jam-packed episode of The Food Professor Podcast, Michael LeBlanc and Dr. Sylvain Charlebois report live from the SIAL Food Innovation Show in Toronto, offering insights into global food trends, trade disruptions, the political fallout from Canada’s post-election landscape and Canada’s evolving agri-food export landscape. They’re joined by Martin Lavoie, President & CEO of Groupe Export Agroalimentaire Québec-Canada, for a candid discussion about export strategies, interprovincial trade barriers, and shifting global markets. Plus, reflections on Michael Medline’s upcoming Sobeys departure and rising opportunities for Canadian grocers.

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Live from SIAL Show in Toronto: Canada’s Post-Election Food Policy, Trade Barriers & Exports and guest Martin Lavoie, President & CEO of Groupe Export Agroalimentaire Québec

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