Live from #SXSW: How Social Intelligence Empowers Digital Business Decisions! #SMACtalk Ep 23

  Live at #SXSW: Social Intelligence Empowers Digital Business Decisions #SMACtalk Ep 23   Brian Hosts Solo from SXSW as Daniel is on the road doing a keynote presentation. Joining Brian live from SXSW is Eric Swayne is VP of Product & Marketing at MutualMind, Co-Founder of DrawAttention.     The underlying theme of SXSW other than Meerkat was without question was the role data plays in businesses today that are focused on creating a “Digital Front door”   Brian and Eric Discuss a range of topics including: Social Intelligence Validation of Social Media Data Digital’s Role Beyond Marketing Digital Front Door and What It Means for Businesses Big Data vs Strategic Data with Context Importance of creating a digital strategy that embrace data Meerkat mobile app, an example of the rate of change Visualization of Social Intelligence on the IBM Big Board at Jimmy Kimmel Importance of Engagement Data Real Time Listening + Data = Right Time Engagement DrawAttention White Board Startup for your Laptop   Follow Eric on Twitter at: @eswayne Mutual Mind on Twitter at @MutualMind DrawAttention on Twitter at: @drawattentionco   This episode is sponsored by IBM to help companies envision a #NewWayToWork.  IBM Verse, their new revolutionary social & email solution, can free up time for you to focus on this by calming your email. IBM.com/Verse